Copper CRM vs Keap: Complete Comparison (2026)

Updated: March 12, 20268 min read

Choosing between Copper CRM and Keap is a common decision for crm buyers in 2026. Keap has been in the market since 2001, giving it a 12-year head start over Copper CRM (founded 2013). Copper CRM serves 30K+ orgs users while Keap has 200K+ users globally. Copper CRM differentiates with gmail integration and auto data capture, while Keap leads with crm and marketing automation. In this head-to-head comparison, Copper CRM earns a higher hiltonsoftware.co score of 90/100 — but the right choice depends on your specific needs, budget, and team size.

🔶
Copper CRM
CRM
90
hiltonsoftware.co Score
RECOMMENDED
VS
🌀
Keap
CRM
84
hiltonsoftware.co Score

Quick Comparison

Copper CRM
Keap
Starting Price
$9/user/mo
$199/mo
Free Plan
No
No
Users
30K+ orgs
200K+
Founded
2013
2001
Rating
4.5/5
4.2/5
Best For
Google Workspace users wanting a CRM inside Gmail.
Small businesses wanting CRM plus marketing automa...

Feature-by-Feature Comparison

Copper CRMKeap
94Ease of Use84
94Features89
83Value for Money79
87Customer Support84
90Integrations88
91Scalability83
92Learning Curve77

Pros & Cons at a Glance

Copper CRM
+Lives inside Gmail
+Minimal data entry required
-Google Workspace only
-Limited outside Google ecosystem
Keap
+Powerful automation for SMBs
+All-in-one platform
-High starting price
-Steep learning curve
AI Verdict

After comparing Copper CRM and Keap across features, pricing, and user satisfaction, Copper CRM takes the lead with a score of 90/100 versus Keap's 84/100. Copper CRM's key advantages include "lives inside gmail" and "minimal data entry required". That said, Keap has its own strengths — particularly "powerful automation for smbs" — making it a viable alternative for specific use cases.

Neither Copper CRM nor Keap offers a free plan. Copper CRM starts at $9/user/mo and Keap at $199/mo. For the investment, Copper CRM delivers gmail integration and auto data capture, while Keap provides crm and marketing automation.

Bottom line: Choose Copper CRM if you need google workspace users wanting a crm inside gmail. Go with Keap if your priority is small businesses wanting crm plus marketing automation together. Both are strong crm tools — we recommend trying a trial of each before committing.

CHOOSE COPPER CRM IF:

Google Workspace users wanting a CRM inside Gmail.

CHOOSE KEAP IF:

Small businesses wanting CRM plus marketing automation together.

Frequently Asked Questions

Is Copper CRM better than Keap in 2026?
Copper CRM scores 90/100 on hiltonsoftware.co compared to Keap's 84/100. Copper CRM stands out for "lives inside gmail" and is best for Google Workspace users wanting a CRM inside Gmail. Keap is known for "powerful automation for smbs" and suits Small businesses wanting CRM plus marketing automation together. Your specific workflow and team size should guide the decision.
What is the pricing difference between Copper CRM and Keap?
Both offer paid-only plans. Copper CRM starts at $9/user/mo and Keap at $199/mo. When comparing value, consider that Copper CRM (founded 2013, 30K+ orgs users) includes features like Gmail integration, Auto data capture, Pipeline management. Keap (founded 2001, 200K+ users) offers CRM, Marketing automation, E-commerce. The right choice depends on which features matter most to your team.
What are the main differences between Copper CRM and Keap?
The key differences come down to focus and approach. Copper CRM excels at Gmail integration, Auto data capture, Pipeline management, while Keap focuses on CRM, Marketing automation, E-commerce. Copper CRM's main advantage is "lives inside gmail", though some users note "google workspace only". Keap's strength is "powerful automation for smbs", but "high starting price" can be a drawback. Both serve the CRM market but target different user profiles.
Can I switch from Copper CRM to Keap?
Switching between Copper CRM and Keap is possible since both operate in the CRM space. Before migrating, export your data from Copper CRM and check Keap's import capabilities. Key features to verify compatibility: Gmail integration, Auto data capture, Pipeline management (Copper CRM) vs CRM, Marketing automation, E-commerce (Keap). Consider running both tools in parallel during a trial period to ensure a smooth transition.
Which is better for small teams: Copper CRM or Keap?
Both tools require paid subscriptions (Copper CRM: $9/user/mo, Keap: $199/mo), so evaluate based on features. Copper CRM is ideal for Google Workspace users wanting a CRM inside Gmail, while Keap fits Small businesses wanting CRM plus marketing automation together. Try both during their trial periods to see which fits your team's workflow.

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