Insightly vs Zoho CRM: Complete Comparison (2026)

Updated: March 7, 20268 min read
🔍
Insightly
CRM
84
ToolScout Score
VS
🟢
Zoho CRM
CRM
86
ToolScout Score
RECOMMENDED

Quick Comparison

Insightly
Zoho CRM
Starting Price
$29/user/mo
$14/user/mo
Free Plan
Yes
Yes
Users
25K+ orgs
250K+ orgs
Founded
2009
2005
Rating
4.2/5
4.3/5
Best For
Service businesses managing both sales and project...
Budget-conscious teams needing a full-featured ent...

Feature-by-Feature Comparison

InsightlyZoho CRM
86Ease of Use88
88Features90
88Value for Money90
79Customer Support81
81Integrations83
82Mobile App84
AI Verdict

Zoho CRM leads with a ToolScout Score of 86 vs 84 for Insightly. Zoho CRM is best suited for Budget-conscious teams needing a full-featured enterprise CRM, while Insightly excels for Service businesses managing both sales and project delivery. Both are strong options in the CRM space.

CHOOSE INSIGHTLY IF:

Service businesses managing both sales and project delivery.

CHOOSE ZOHO CRM IF:

Budget-conscious teams needing a full-featured enterprise CRM.

Frequently Asked Questions

Is Insightly better than Zoho CRM?
Zoho CRM scores 86/100 on ToolScout compared to Insightly's 84/100. However, the best choice depends on your specific needs. Insightly is best for Service businesses managing both sales and project delivery. Zoho CRM is best for Budget-conscious teams needing a full-featured enterprise CRM.
Does Insightly have a free plan?
Yes, Insightly offers a free plan. Paid plans start from $29/user/mo.
Does Zoho CRM have a free plan?
Yes, Zoho CRM offers a free plan. Paid plans start from $14/user/mo.
Can I migrate from Insightly to Zoho CRM?
Migration between Insightly and Zoho CRM depends on the specific features you use. Both tools are in the CRM category. Check each tool's import/export options for data portability before switching.