HubSpot Marketing vs SharpSpring: Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
Quick Comparison
HubSpot Marketing
SharpSpring
Starting Price
$45/mo
$449/mo
Free Plan
Yes
No
Users
216K+ orgs
10K+ orgs
Founded
2006
2012
Rating
4.5/5
4.3/5
Best For
SMBs running inbound marketing wanting all tools i...
Agencies wanting white-label marketing automation ...
Feature-by-Feature Comparison
HubSpot MarketingSharpSpring
92Ease of Use85
94Features90
94Value for Money84
85Customer Support81
87Integrations83
88Mobile App84
AI Verdict
HubSpot Marketing leads with a SoftScout Score of 90 vs 86 for SharpSpring. HubSpot Marketing is best suited for SMBs running inbound marketing wanting all tools in one platform, while SharpSpring excels for Agencies wanting white-label marketing automation at a lower cost than HubSpot. Both are strong options in the Marketing Automation space.
CHOOSE HUBSPOT MARKETING IF:
SMBs running inbound marketing wanting all tools in one platform.
CHOOSE SHARPSPRING IF:
Agencies wanting white-label marketing automation at a lower cost than HubSpot.
Frequently Asked Questions
Is HubSpot Marketing better than SharpSpring?
HubSpot Marketing scores 90/100 on SoftScout compared to SharpSpring's 86/100. However, the best choice depends on your specific needs. HubSpot Marketing is best for SMBs running inbound marketing wanting all tools in one platform. SharpSpring is best for Agencies wanting white-label marketing automation at a lower cost than HubSpot.
Does HubSpot Marketing have a free plan?
Yes, HubSpot Marketing offers a free plan. Paid plans start from $45/mo.
Does SharpSpring have a free plan?
No, SharpSpring does not offer a free plan. Plans start from $449/mo.
Can I migrate from HubSpot Marketing to SharpSpring?
Migration between HubSpot Marketing and SharpSpring depends on the specific features you use. Both tools are in the Marketing Automation category. Check each tool's import/export options for data portability before switching.