Autopilot vs Keap (Marketing): Complete Comparison (2026)

Updated: March 7, 20268 min read
✈️
Autopilot
Marketing Automation
86
ToolScout Score
RECOMMENDED
VS
🌀
Keap (Marketing)
Marketing Automation
84
ToolScout Score

Quick Comparison

Autopilot
Keap (Marketing)
Starting Price
$99/mo
$199/mo
Free Plan
No
No
Users
12K+ orgs
200K+
Founded
2012
2001
Rating
4.3/5
4.2/5
Best For
Marketing teams wanting visual customer journey au...
Small businesses wanting CRM and marketing automat...

Feature-by-Feature Comparison

AutopilotKeap (Marketing)
85Ease of Use83
90Features88
84Value for Money82
81Customer Support79
83Integrations81
84Mobile App82
AI Verdict

Autopilot leads with a ToolScout Score of 86 vs 84 for Keap (Marketing). Autopilot is best suited for Marketing teams wanting visual customer journey automation with analytics, while Keap (Marketing) excels for Small businesses wanting CRM and marketing automation tightly integrated. Both are strong options in the Marketing Automation space.

CHOOSE AUTOPILOT IF:

Marketing teams wanting visual customer journey automation with analytics.

CHOOSE KEAP (MARKETING) IF:

Small businesses wanting CRM and marketing automation tightly integrated.

Frequently Asked Questions

Is Autopilot better than Keap (Marketing)?
Autopilot scores 86/100 on ToolScout compared to Keap (Marketing)'s 84/100. However, the best choice depends on your specific needs. Autopilot is best for Marketing teams wanting visual customer journey automation with analytics. Keap (Marketing) is best for Small businesses wanting CRM and marketing automation tightly integrated.
Does Autopilot have a free plan?
No, Autopilot does not offer a free plan. Plans start from $99/mo.
Does Keap (Marketing) have a free plan?
No, Keap (Marketing) does not offer a free plan. Plans start from $199/mo.
Can I migrate from Autopilot to Keap (Marketing)?
Migration between Autopilot and Keap (Marketing) depends on the specific features you use. Both tools are in the Marketing Automation category. Check each tool's import/export options for data portability before switching.