Act-On vs Encharge: Complete Comparison (2026)

Updated: March 7, 20268 min read
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Act-On
Marketing Automation
84
hiltonsoftware.co Score
VS
Encharge
Marketing Automation
92
hiltonsoftware.co Score
RECOMMENDED

Quick Comparison

Act-On
Encharge
Starting Price
$900/mo
$49/mo
Free Plan
No
No
Users
4K+ orgs
3K+ orgs
Founded
2008
2018
Rating
4.2/5
4.6/5
Best For
Mid-market B2B companies wanting dedicated marketi...
SaaS companies wanting behavior-based onboarding a...

Feature-by-Feature Comparison

Act-OnEncharge
83Ease of Use91
88Features96
82Value for Money90
79Customer Support87
81Integrations89
82Mobile App90
AI Verdict

Encharge leads with a hiltonsoftware.co Score of 92 vs 84 for Act-On. Encharge is best suited for SaaS companies wanting behavior-based onboarding and lifecycle automation, while Act-On excels for Mid-market B2B companies wanting dedicated marketing automation beyond email. Both are strong options in the Marketing Automation space.

CHOOSE ACT-ON IF:

Mid-market B2B companies wanting dedicated marketing automation beyond email.

CHOOSE ENCHARGE IF:

SaaS companies wanting behavior-based onboarding and lifecycle automation.

Frequently Asked Questions

Is Act-On better than Encharge?
Encharge scores 92/100 on hiltonsoftware.co compared to Act-On's 84/100. However, the best choice depends on your specific needs. Act-On is best for Mid-market B2B companies wanting dedicated marketing automation beyond email. Encharge is best for SaaS companies wanting behavior-based onboarding and lifecycle automation.
Does Act-On have a free plan?
No, Act-On does not offer a free plan. Plans start from $900/mo.
Does Encharge have a free plan?
No, Encharge does not offer a free plan. Plans start from $49/mo.
Can I migrate from Act-On to Encharge?
Migration between Act-On and Encharge depends on the specific features you use. Both tools are in the Marketing Automation category. Check each tool's import/export options for data portability before switching.