Domo vs Matomo: Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
Quick Comparison
Domo
Matomo
Starting Price
Custom pricing
$23/mo (cloud)
Free Plan
No
Yes
Users
2.5K+ orgs
1.4M+ websites
Founded
2010
2007
Rating
4.3/5
4.4/5
Best For
Executive teams wanting business dashboards combin...
Organizations needing full-featured, GDPR-complian...
Feature-by-Feature Comparison
DomoMatomo
85Ease of Use90
90Features92
84Value for Money92
81Customer Support83
83Integrations85
84Mobile App86
AI Verdict
Matomo leads with a SoftScout Score of 88 vs 86 for Domo. Matomo is best suited for Organizations needing full-featured, GDPR-compliant web analytics they own, while Domo excels for Executive teams wanting business dashboards combining all data sources. Both are strong options in the Analytics & BI space.
CHOOSE DOMO IF:
Executive teams wanting business dashboards combining all data sources.
CHOOSE MATOMO IF:
Organizations needing full-featured, GDPR-compliant web analytics they own.
Frequently Asked Questions
Is Domo better than Matomo?
Matomo scores 88/100 on SoftScout compared to Domo's 86/100. However, the best choice depends on your specific needs. Domo is best for Executive teams wanting business dashboards combining all data sources. Matomo is best for Organizations needing full-featured, GDPR-compliant web analytics they own.
Does Domo have a free plan?
No, Domo does not offer a free plan. Plans start from Custom pricing.
Does Matomo have a free plan?
Yes, Matomo offers a free plan. Paid plans start from $23/mo (cloud).
Can I migrate from Domo to Matomo?
Migration between Domo and Matomo depends on the specific features you use. Both tools are in the Analytics & BI category. Check each tool's import/export options for data portability before switching.