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Matomo

FREE PLANPOPULAR

Open-source web analytics platform as a privacy-compliant Google Analytics alternative.

4.4
1.4M+ websites usersFounded 2007
84
SoftScout Score
Try Matomo Free →

Score Breakdown

Ease of Use
90
Features
92
Value for Money
92
Customer Support
80
Integrations
85

Pros & Cons

Full data ownership and privacy
Feature-rich GA alternative
Self-hosting requires maintenance
Cloud version is expensive

Key Features

Web analytics
Heatmaps
Session recordings
Self-hosting

Best For

Organizations needing full-featured, GDPR-compliant web analytics they own.

Pricing

Free
For individuals
$0
Pro
For small teams
$23/mo (cloud)
Business
For companies
Custom
Enterprise
Advanced controls
Custom

Quick Info

CompanyMatomo (InnoCraft)
HQWellington, New Zealand
Founded2007
Users1.4M+ websites