Keap (Marketing) vs Mailshake (Outreach): Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
🤝
Mailshake (Outreach)
Marketing Automation
88
ToolScout Score
RECOMMENDED
Quick Comparison
Keap (Marketing)
Mailshake (Outreach)
Starting Price
$199/mo
$29/user/mo
Free Plan
No
No
Users
200K+
75K+
Founded
2001
2015
Rating
4.2/5
4.4/5
Best For
Small businesses wanting CRM and marketing automat...
SDRs and sales teams running high-volume cold outr...
Feature-by-Feature Comparison
Keap (Marketing)Mailshake (Outreach)
83Ease of Use87
88Features92
82Value for Money86
79Customer Support83
81Integrations85
82Mobile App86
AI Verdict
Mailshake (Outreach) leads with a ToolScout Score of 88 vs 84 for Keap (Marketing). Mailshake (Outreach) is best suited for SDRs and sales teams running high-volume cold outreach campaigns, while Keap (Marketing) excels for Small businesses wanting CRM and marketing automation tightly integrated. Both are strong options in the Marketing Automation space.
CHOOSE KEAP (MARKETING) IF:
Small businesses wanting CRM and marketing automation tightly integrated.
CHOOSE MAILSHAKE (OUTREACH) IF:
SDRs and sales teams running high-volume cold outreach campaigns.
Frequently Asked Questions
Is Keap (Marketing) better than Mailshake (Outreach)?
Mailshake (Outreach) scores 88/100 on ToolScout compared to Keap (Marketing)'s 84/100. However, the best choice depends on your specific needs. Keap (Marketing) is best for Small businesses wanting CRM and marketing automation tightly integrated. Mailshake (Outreach) is best for SDRs and sales teams running high-volume cold outreach campaigns.
Does Keap (Marketing) have a free plan?
No, Keap (Marketing) does not offer a free plan. Plans start from $199/mo.
Does Mailshake (Outreach) have a free plan?
No, Mailshake (Outreach) does not offer a free plan. Plans start from $29/user/mo.
Can I migrate from Keap (Marketing) to Mailshake (Outreach)?
Migration between Keap (Marketing) and Mailshake (Outreach) depends on the specific features you use. Both tools are in the Marketing Automation category. Check each tool's import/export options for data portability before switching.