Emma vs Mailjet: Complete Comparison (2026)

Updated: March 7, 20268 min read
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Emma
Email Marketing
84
ToolScout Score
VS
✈️
Mailjet
Email Marketing
86
ToolScout Score
RECOMMENDED

Quick Comparison

Emma
Mailjet
Starting Price
$99/mo
$15/mo
Free Plan
No
Yes
Users
50K+ orgs
150K+
Founded
2003
2010
Rating
4.2/5
4.3/5
Best For
Multi-location brands and franchises maintaining e...
Marketing teams needing collaborative email design...

Feature-by-Feature Comparison

EmmaMailjet
83Ease of Use88
88Features90
82Value for Money90
79Customer Support81
81Integrations83
82Mobile App84
AI Verdict

Mailjet leads with a ToolScout Score of 86 vs 84 for Emma. Mailjet is best suited for Marketing teams needing collaborative email design with transactional delivery, while Emma excels for Multi-location brands and franchises maintaining email consistency. Both are strong options in the Email Marketing space.

CHOOSE EMMA IF:

Multi-location brands and franchises maintaining email consistency.

CHOOSE MAILJET IF:

Marketing teams needing collaborative email design with transactional delivery.

Frequently Asked Questions

Is Emma better than Mailjet?
Mailjet scores 86/100 on ToolScout compared to Emma's 84/100. However, the best choice depends on your specific needs. Emma is best for Multi-location brands and franchises maintaining email consistency. Mailjet is best for Marketing teams needing collaborative email design with transactional delivery.
Does Emma have a free plan?
No, Emma does not offer a free plan. Plans start from $99/mo.
Does Mailjet have a free plan?
Yes, Mailjet offers a free plan. Paid plans start from $15/mo.
Can I migrate from Emma to Mailjet?
Migration between Emma and Mailjet depends on the specific features you use. Both tools are in the Email Marketing category. Check each tool's import/export options for data portability before switching.