Grafana vs Matomo: Complete Comparison (2026)
Choosing between Grafana and Matomo is a common decision for analytics & bi buyers in 2026. Matomo has been in the market since 2007, giving it a 7-year head start over Grafana (founded 2014). Grafana serves 3M+ users while Matomo has 1.4M+ websites users globally. Grafana differentiates with time-series dashboards and alerting, while Matomo leads with web analytics and heatmaps. In this head-to-head comparison, Grafana earns a higher hiltonsoftware.co score of 92/100 — but the right choice depends on your specific needs, budget, and team size.
Quick Comparison
Feature-by-Feature Comparison
Pros & Cons at a Glance
After comparing Grafana and Matomo across features, pricing, and user satisfaction, Grafana takes the lead with a score of 92/100 versus Matomo's 88/100. Grafana's key advantages include "best open-source for devops metrics" and "huge plugin ecosystem". That said, Matomo has its own strengths — particularly "full data ownership and privacy" — making it a viable alternative for specific use cases.
Both Grafana and Matomo offer free plans, lowering the barrier to entry. Grafana's paid plans start at $8/user/mo (cloud) while Matomo begins at $23/mo (cloud). Evaluate which paid features — Plugin ecosystem, Multi-datasource (Grafana) vs Session recordings, Self-hosting (Matomo) — justify upgrading for your team.
Bottom line: Choose Grafana if you need devops and sre teams visualizing infrastructure and application metrics. Go with Matomo if your priority is organizations needing full-featured, gdpr-compliant web analytics they own. Both are strong analytics & bi tools — we recommend trying the free plan of each before committing.
DevOps and SRE teams visualizing infrastructure and application metrics.
Organizations needing full-featured, GDPR-compliant web analytics they own.