Drip vs Mailchimp: Complete Comparison (2026)

Updated: March 7, 20268 min read
💧
Drip
Email Marketing
88
ToolScout Score
VS
🐒
Mailchimp
Email Marketing
88
ToolScout Score

Quick Comparison

Drip
Mailchimp
Starting Price
$39/mo
$13/mo
Free Plan
No
Yes
Users
30K+ orgs
13M+
Founded
2013
2001
Rating
4.4/5
4.4/5
Best For
E-commerce stores wanting advanced behavior-trigge...
Small businesses and creators starting email marke...

Feature-by-Feature Comparison

DripMailchimp
87Ease of Use90
92Features92
86Value for Money92
83Customer Support83
85Integrations85
86Mobile App86
AI Verdict

Drip leads with a ToolScout Score of 88 vs 88 for Mailchimp. Drip is best suited for E-commerce stores wanting advanced behavior-triggered email flows, while Mailchimp excels for Small businesses and creators starting email marketing. Both are strong options in the Email Marketing space.

CHOOSE DRIP IF:

E-commerce stores wanting advanced behavior-triggered email flows.

CHOOSE MAILCHIMP IF:

Small businesses and creators starting email marketing.

Frequently Asked Questions

Is Drip better than Mailchimp?
Drip scores 88/100 on ToolScout compared to Mailchimp's 88/100. However, the best choice depends on your specific needs. Drip is best for E-commerce stores wanting advanced behavior-triggered email flows. Mailchimp is best for Small businesses and creators starting email marketing.
Does Drip have a free plan?
No, Drip does not offer a free plan. Plans start from $39/mo.
Does Mailchimp have a free plan?
Yes, Mailchimp offers a free plan. Paid plans start from $13/mo.
Can I migrate from Drip to Mailchimp?
Migration between Drip and Mailchimp depends on the specific features you use. Both tools are in the Email Marketing category. Check each tool's import/export options for data portability before switching.