Constant Contact vs Emma: Complete Comparison (2026)
Choosing between Constant Contact and Emma is a common decision for email marketing buyers in 2026. Constant Contact has been in the market since 1995, giving it a 8-year head start over Emma (founded 2003). Constant Contact serves 600K+ users while Emma has 50K+ orgs users globally. Constant Contact differentiates with email campaigns and event marketing, while Emma leads with email campaigns and automation. In this head-to-head comparison, Emma earns a higher hiltonsoftware.co score of 84/100 — but the right choice depends on your specific needs, budget, and team size.
Quick Comparison
Feature-by-Feature Comparison
Pros & Cons at a Glance
After comparing Constant Contact and Emma across features, pricing, and user satisfaction, Emma takes the lead with a score of 84/100 versus Constant Contact's 82/100. Emma's key advantages include "excellent brand control features" and "good for franchises and multi-location". That said, Constant Contact has its own strengths — particularly "very beginner-friendly" — making it a viable alternative for specific use cases.
Neither Constant Contact nor Emma offers a free plan. Constant Contact starts at $12/mo and Emma at $99/mo. For the investment, Constant Contact delivers email campaigns and event marketing, while Emma provides email campaigns and automation.
Bottom line: Choose Constant Contact if you need nonprofits and local businesses running events and email campaigns. Go with Emma if your priority is multi-location brands and franchises maintaining email consistency. Both are strong email marketing tools — we recommend trying a trial of each before committing.
Nonprofits and local businesses running events and email campaigns.
Multi-location brands and franchises maintaining email consistency.