Heap vs Metabase: Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
Quick Comparison
Heap
Metabase
Starting Price
Custom pricing
$500/mo (cloud)
Free Plan
Yes
Yes
Users
8K+ orgs
100K+
Founded
2013
2014
Rating
4.4/5
4.5/5
Best For
Teams wanting full retroactive product analytics w...
Startups and teams wanting free, easy BI without a...
Feature-by-Feature Comparison
HeapMetabase
90Ease of Use92
92Features94
92Value for Money94
83Customer Support85
85Integrations87
86Mobile App88
AI Verdict
Metabase leads with a ToolScout Score of 90 vs 88 for Heap. Metabase is best suited for Startups and teams wanting free, easy BI without a data engineering team, while Heap excels for Teams wanting full retroactive product analytics without manual event setup. Both are strong options in the Analytics & BI space.
CHOOSE HEAP IF:
Teams wanting full retroactive product analytics without manual event setup.
CHOOSE METABASE IF:
Startups and teams wanting free, easy BI without a data engineering team.
Frequently Asked Questions
Is Heap better than Metabase?
Metabase scores 90/100 on ToolScout compared to Heap's 88/100. However, the best choice depends on your specific needs. Heap is best for Teams wanting full retroactive product analytics without manual event setup. Metabase is best for Startups and teams wanting free, easy BI without a data engineering team.
Does Heap have a free plan?
Yes, Heap offers a free plan. Paid plans start from Custom pricing.
Does Metabase have a free plan?
Yes, Metabase offers a free plan. Paid plans start from $500/mo (cloud).
Can I migrate from Heap to Metabase?
Migration between Heap and Metabase depends on the specific features you use. Both tools are in the Analytics & BI category. Check each tool's import/export options for data portability before switching.