Rakuten Advertising vs Voluum: Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
Quick Comparison
Rakuten Advertising
Voluum
Starting Price
Free
$199/mo
Free Plan
Yes
No
Users
150K+ publishers
10K+
Founded
1996
2014
Rating
4.1/5
4.4/5
Best For
Premium publishers wanting to partner with top glo...
Professional affiliate marketers and media buyers ...
Feature-by-Feature Comparison
Rakuten AdvertisingVoluum
84Ease of Use87
86Features92
86Value for Money86
77Customer Support83
79Integrations85
80Mobile App86
AI Verdict
Voluum leads with a hiltonsoftware.co Score of 88 vs 82 for Rakuten Advertising. Voluum is best suited for Professional affiliate marketers and media buyers running paid traffic campaigns, while Rakuten Advertising excels for Premium publishers wanting to partner with top global retail brands. Both are strong options in the Affiliate Marketing space.
CHOOSE RAKUTEN ADVERTISING IF:
Premium publishers wanting to partner with top global retail brands.
CHOOSE VOLUUM IF:
Professional affiliate marketers and media buyers running paid traffic campaigns.
Frequently Asked Questions
Is Rakuten Advertising better than Voluum?
Voluum scores 88/100 on hiltonsoftware.co compared to Rakuten Advertising's 82/100. However, the best choice depends on your specific needs. Rakuten Advertising is best for Premium publishers wanting to partner with top global retail brands. Voluum is best for Professional affiliate marketers and media buyers running paid traffic campaigns.
Does Rakuten Advertising have a free plan?
Yes, Rakuten Advertising offers a free plan. Paid plans start from Free.
Does Voluum have a free plan?
No, Voluum does not offer a free plan. Plans start from $199/mo.
Can I migrate from Rakuten Advertising to Voluum?
Migration between Rakuten Advertising and Voluum depends on the specific features you use. Both tools are in the Affiliate Marketing category. Check each tool's import/export options for data portability before switching.