Heap vs PostHog: Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
Quick Comparison
Heap
PostHog
Starting Price
Custom pricing
Pay per event
Free Plan
Yes
Yes
Users
8K+ orgs
50K+ orgs
Founded
2013
2020
Rating
4.4/5
4.6/5
Best For
Teams wanting full retroactive product analytics w...
Product teams wanting open-source analytics with f...
Feature-by-Feature Comparison
HeapPostHog
90Ease of Use94
92Features96
92Value for Money96
83Customer Support87
85Integrations89
86Mobile App90
AI Verdict
PostHog leads with a ToolScout Score of 92 vs 88 for Heap. PostHog is best suited for Product teams wanting open-source analytics with feature flags and experiments, while Heap excels for Teams wanting full retroactive product analytics without manual event setup. Both are strong options in the Analytics & BI space.
CHOOSE HEAP IF:
Teams wanting full retroactive product analytics without manual event setup.
CHOOSE POSTHOG IF:
Product teams wanting open-source analytics with feature flags and experiments.
Frequently Asked Questions
Is Heap better than PostHog?
PostHog scores 92/100 on ToolScout compared to Heap's 88/100. However, the best choice depends on your specific needs. Heap is best for Teams wanting full retroactive product analytics without manual event setup. PostHog is best for Product teams wanting open-source analytics with feature flags and experiments.
Does Heap have a free plan?
Yes, Heap offers a free plan. Paid plans start from Custom pricing.
Does PostHog have a free plan?
Yes, PostHog offers a free plan. Paid plans start from Pay per event.
Can I migrate from Heap to PostHog?
Migration between Heap and PostHog depends on the specific features you use. Both tools are in the Analytics & BI category. Check each tool's import/export options for data portability before switching.