Flock vs Google Chat: Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
Quick Comparison
Flock
Google Chat
Starting Price
$4.50/user/mo
$6/user/mo
Free Plan
Yes
Yes
Users
500K+
6B+ (Workspace)
Founded
2014
2017
Rating
4.3/5
4.1/5
Best For
SMBs wanting affordable Slack alternative with pro...
Google Workspace users wanting integrated messagin...
Feature-by-Feature Comparison
FlockGoogle Chat
88Ease of Use84
90Features86
90Value for Money86
81Customer Support77
83Integrations79
84Mobile App80
AI Verdict
Flock leads with a ToolScout Score of 86 vs 82 for Google Chat. Flock is best suited for SMBs wanting affordable Slack alternative with productivity tools, while Google Chat excels for Google Workspace users wanting integrated messaging. Both are strong options in the Team Communication space.
CHOOSE FLOCK IF:
SMBs wanting affordable Slack alternative with productivity tools.
CHOOSE GOOGLE CHAT IF:
Google Workspace users wanting integrated messaging.
Frequently Asked Questions
Is Flock better than Google Chat?
Flock scores 86/100 on ToolScout compared to Google Chat's 82/100. However, the best choice depends on your specific needs. Flock is best for SMBs wanting affordable Slack alternative with productivity tools. Google Chat is best for Google Workspace users wanting integrated messaging.
Does Flock have a free plan?
Yes, Flock offers a free plan. Paid plans start from $4.50/user/mo.
Does Google Chat have a free plan?
Yes, Google Chat offers a free plan. Paid plans start from $6/user/mo.
Can I migrate from Flock to Google Chat?
Migration between Flock and Google Chat depends on the specific features you use. Both tools are in the Team Communication category. Check each tool's import/export options for data portability before switching.