Constant Contact vs Substack: Complete Comparison (2026)

Updated: March 7, 20268 min read
📣
Constant Contact
Email Marketing
82
ToolScout Score
VS
📰
Substack
Email Marketing
90
ToolScout Score
RECOMMENDED

Quick Comparison

Constant Contact
Substack
Starting Price
$12/mo
10% of revenue
Free Plan
No
Yes
Users
600K+
35M+ readers
Founded
1995
2017
Rating
4.1/5
4.5/5
Best For
Nonprofits and local businesses running events and...
Writers wanting to launch and monetize a paid news...

Feature-by-Feature Comparison

Constant ContactSubstack
81Ease of Use92
86Features94
80Value for Money94
77Customer Support85
79Integrations87
80Mobile App88
AI Verdict

Substack leads with a ToolScout Score of 90 vs 82 for Constant Contact. Substack is best suited for Writers wanting to launch and monetize a paid newsletter business, while Constant Contact excels for Nonprofits and local businesses running events and email campaigns. Both are strong options in the Email Marketing space.

CHOOSE CONSTANT CONTACT IF:

Nonprofits and local businesses running events and email campaigns.

CHOOSE SUBSTACK IF:

Writers wanting to launch and monetize a paid newsletter business.

Frequently Asked Questions

Is Constant Contact better than Substack?
Substack scores 90/100 on ToolScout compared to Constant Contact's 82/100. However, the best choice depends on your specific needs. Constant Contact is best for Nonprofits and local businesses running events and email campaigns. Substack is best for Writers wanting to launch and monetize a paid newsletter business.
Does Constant Contact have a free plan?
No, Constant Contact does not offer a free plan. Plans start from $12/mo.
Does Substack have a free plan?
Yes, Substack offers a free plan. Paid plans start from 10% of revenue.
Can I migrate from Constant Contact to Substack?
Migration between Constant Contact and Substack depends on the specific features you use. Both tools are in the Email Marketing category. Check each tool's import/export options for data portability before switching.