ActiveCampaign CRM vs SugarCRM: Complete Comparison (2026)
Updated: March 7, 20268 min read
VS
Quick Comparison
ActiveCampaign CRM
SugarCRM
Starting Price
$15/mo
$19/user/mo
Free Plan
No
No
Users
185K+ orgs
4.5K+ orgs
Founded
2003
2004
Rating
4.5/5
4.2/5
Best For
Marketers who need CRM deeply tied to email automa...
Mid-market enterprises wanting a highly customizab...
Feature-by-Feature Comparison
ActiveCampaign CRMSugarCRM
89Ease of Use83
94Features88
88Value for Money82
85Customer Support79
87Integrations81
88Mobile App82
AI Verdict
ActiveCampaign CRM leads with a ToolScout Score of 90 vs 84 for SugarCRM. ActiveCampaign CRM is best suited for Marketers who need CRM deeply tied to email automation, while SugarCRM excels for Mid-market enterprises wanting a highly customizable CRM platform. Both are strong options in the CRM space.
CHOOSE ACTIVECAMPAIGN CRM IF:
Marketers who need CRM deeply tied to email automation.
CHOOSE SUGARCRM IF:
Mid-market enterprises wanting a highly customizable CRM platform.
Frequently Asked Questions
Is ActiveCampaign CRM better than SugarCRM?
ActiveCampaign CRM scores 90/100 on ToolScout compared to SugarCRM's 84/100. However, the best choice depends on your specific needs. ActiveCampaign CRM is best for Marketers who need CRM deeply tied to email automation. SugarCRM is best for Mid-market enterprises wanting a highly customizable CRM platform.
Does ActiveCampaign CRM have a free plan?
No, ActiveCampaign CRM does not offer a free plan. Plans start from $15/mo.
Does SugarCRM have a free plan?
No, SugarCRM does not offer a free plan. Plans start from $19/user/mo.
Can I migrate from ActiveCampaign CRM to SugarCRM?
Migration between ActiveCampaign CRM and SugarCRM depends on the specific features you use. Both tools are in the CRM category. Check each tool's import/export options for data portability before switching.